Business Books & Co.
A monthly in-depth discussion of a popular business book.
2 months ago

6. Ogilvy on Advertising

Advertising Advice from an Industry Legend

Ogilvy on Advertising

Ogilvy on Advertising is a 1983 book of advertising advice from award winning industry veteran David Ogilvy, the namesake of the advertising agency Ogilvy. It includes advice about working in the advertising industry, developing ads, and appealing to consumers. We discuss key insights from the book and our own experiences in advertising.

Show Notes

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